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Looking for a Showpad

In the sales enablement space, many companies like Showpad, Highspot, and Seismic are vying to get you on their enterprise sales enablement software. And you bear the costs – to fund their large sales teams and massive marketing budgets.

If you want a Showpad alternative that:

  • prioritizes features your Marketing and Sales teams will actually use

  • keeps your software costs low

  • scales with your team as you add SDRs, AEs, and marketers

then check out Content Camel!

  • No setup fees

  • No contracts

Free trial - no credit card required

Showpad alternative Showpad alternative

How Content Camel compares to Showpad

Content Camel Showpad
Free trial x
Pricing $15/user/month
(annual only!)
Content Management
Content Experiences Interactive Mindmaps
Content Analytics
Browser extension Works everywhere
Use in Salesloft, Outreach, Salesforce, Pipedrive, Gmail, and more
✓ (*) No Microsoft Edge Add-on
Rapid seller adoption x
Implementation Days Months
+setup costs
Contract Monthly
no lock-in
Annual only

Watch a demo

Start streamlining your sales today

You’ve found the only Showpad competitor that you can start using today. Easy to set up. Easy to roll out. Content Camel helps you get started faster, so you can close more deals faster.
Try for free
Sales enablement gallery

Your content - optimized for Sales and Marketing.

Maybe you’re looking for a Showpad alternative, because you’ve used it in the past. Or maybe you’re looking for a Showpad replacement, because their price hikes and slow support are holding your team back.
Or maybe you need something like Showpad, because your Google Drive, Dropbox, or Sharepoint folders and spreadsheets are getting in the way of scaling up your marketing and sales teams.

We know the situation. You need straightforward marketing and sales content management that you can start using today. Simple to use. Simple to roll out to the team. Something they’ll actually use.

Powerful enough for the largest enterprises, but budget friendly for go-to-market teams of all sizes.

Prospects are engaging across your entire funnel and you’ve got great decks, ebooks, one-pagers, but that only matters if it’s used. Just like Showpad, Content Camel acts as a content management system for all your internal and external sales collateral, allows you to centralize sales plays, enhances marketing-sales feedback and communication, and provides customizable buyer engagement experiences.

Learn more about Content Management →

Search better

Intelligent search. Smart search. AI-enabled search. Fuzzy matching. Whatever you call it, our search is the most advanced under-the-hood and that means your users will be able to actually find what they are looking for.

As a Showpad replacement, you’ll notice right away that our search isn’t legacy software – it’s best-in-class search that allows your reps to not only search, but to browse content to narrow down exactly what they need.

New users ramp quickly because they can filter down on content types and funnel stages answering questions like “what are the top assets used by the team to build awareness?”

All users benefit from advanced search that applies matching based on phrases and partial words along with our ability to index metadata (like info from your blog posts) to make sure no great content goes unfound.

But you know what? Admins love our reporting that shows what’s being searched for and also what’s not being found, so you can adapt your strategy based on real search volumes.

Want to watch a short demo? →

Sales enablement search
Sales content collections


Content folders. Content collections. Content playbooks. Like Showpad Collections and Highspot “Spots”, collections in Content Camel allow you to group content in meaningful sets to speed up reps drilling down into the right content.

Content can exist across many collections and with one click a collection can become a personalized site. Perfect for your ABM and content-driven campaigns.

Collections really do enable easy grouping, filtering and personalization of content.

Check out a demo now →

Personalized buyer experiences

Based on collections, easily give sellers the ability to deliver tailored microsite pages for your prospects. Great for ABM and personalized followup. Or use them for partner channel enablement. Or use them as marketing resource pages.

Unlike Showpad “Pages”, Content Camel published collections and sites are designed to be created by marketers and reps with just a couple of clicks. No one wants to build pages instead of closing deals.

So, imagine giving your entire team the ability to create pages that are on-brand, personalized, and speak directly to the buyer. What would they collect up?

Whatever you do with site pages, we know it’ll be awesome. And simple. And easy.

Learn more about sites →

Sales buyer experiences
Sales enablement browser extensions

Sales enablement Chrome extension

Give your sales team the ability to pull in the right piece of content into their existing workflows in Gmail, Salesforce, Drift, Salesloft and more.

Showpad works as a browser extension, but the interface slows reps down with too many choices and slow search. Content Camel is designed to work with all of your web apps. Our goal is to make each individual user as productive as possible.

In addition to finding and viewing content, give all of your users the ability to get real time notifications when sharing with recipients. Boom! Someone just viewed that deck you sent over. Great time to follow up 👍.

Learn more about integrating Content Camel →


Getting budget for more great content starts with measuring the impact. Did anyone use those last launch materials? The latest deck? Now you’ll know.

From content aging to distribution of content by funnel stage, you’ll be able to understand your content performance with a whole new perspective. Review the leaderboard to discover how your team is activating. Get reports on the top searches, what’s not found, and automate your work of sending out the weekly new-content added over email.

Learn more about real time analytics →

Sales enablement analytics

Enterprise features like Showpad.
Pricing that fits your budget now.

Unlike Showpad, we don’t have large sales and marketing teams or loads of investors to pay back. We do have a dedication to building features you’ll actually use and making sure that you get the most out of them. We think everyone should be able to deliver a great sales experience to their prospects and customers.
Get started

Wrangle that Drive or Box.
Increase sales effectiveness.

Today, you’re probably using Google Drive, Dropbox, or Box to try and organize your customer-facing and internal sales materials. But your drives are a jumble of internal and external docs, work in progress, and content that you have no idea whether it’s up to date or not. With all those messy folders, it’s hard to find what you need when you need it and even harder to figure out if it’s accurate.
So that makes Showpad an option, because 25%+ of your Marketing budget might be going to content, but 70% of that content won’t ever be used by Sales. But unless you have a zillion sales reps and an uncapped budget for sales enablement, you’ll find it difficult to navigate the costs of sales enablement software.

At Content Camel, we think all Marketing and Sales teams should be the most effective and efficient they can be, and we’re here to help with that. Together, let’s:

  • Reduce the wasted time Sales Reps are spending looking for content (Up to 43 hours per month!).

  • Increase the delivery of the right content at the right time with easily organized assets that map to your buyer’s journey.

  • Decrease time-to-close with tailored content experiences and increasing the Sales-Marketing feedback loop.

Get started for free right now →

Looking for more sales enablement software?
We have the list of tools for you

We know that evaluating tools for your sales stack is tricky which is why we’ve put together a master list of sales enablement software that we think is worth checking out.
View List

Who is Showpad a best fit for?

Showpad describes itself as a “sales enablement platform that delivers enterprise-ready sales enablement in a modern design that sales reps and marketers love”. If you need a large number of integrations or if you are looking for a platform to build complex custom pages, Showpad might be a fit for you.

If you don’t need many integrations, are looking for a Chrome Extension that makes your content available in all your apps, and are looking for a simple approach to enable sales with findable content and the ability to customize buyer experiences, then Content Camel is a fantastic option.

Is Content Camel right for me and my team?

Content Camel is designed for small and medium sized teams that are focused on improving their sales productivity and making the most out of their existing marketing budget for content. We’ve designed for enterprise-scale performance, delivered at SMB pricing, but with features that make individual reps ramp up quickly and stick with the product.

Content Camel is easy to admin and is a fantastic fit for teams with about 5-30+ sellers.

How much does Content Camel cost?

Unlike most of the enterprise sales enablement solutions (like Showpad), Content Camel starts at just $15 per user, with no minimum, no set up costs, and no expensive consulting necessary. That’s a huge savings we’d love to see you plow back into great content for your team!

You can learn more [here on our pricing page](/pricing/).

How long does it take to roll out Content Camel to my team?

Content Camel is designed to fit the needs of small and medium sized, fast moving teams.

Most teams roll out Content Camel the first or second week after signing up -- after they’ve added and imported their most valuable marketing and sales assets.

What type of content can I store in Content Camel?

Content Camel allows you to store all content including PDFs (eg ebooks, white papers, battlecards), web page links (eg blog posts, customer stories, industry articles), decks (eg Powerpoint/Keynote slides), images (eg infographics), and sales-focused video content.

You can keep content internal (not shared) if you want. Perfect for decks.
You can easily store web pages -- not the easiest thing to do if you're using drives/boxes today.

Does Content Camel offer integrations with ____ ?

Content Camel can be used seamlessly with all web apps via our Chrome Extension.

That means Content Camel can deliver content into tools like Salesforce, Pipedrive, Gmail, Outlook Web, Salesloft, Outreach, Hubspot, and more.

You can try Content Camel right now

Bring your content together in one place, enable your sales team to have better conversations with prospects, increase Marketing-Sales communication, and prove the impact of content marketing today.

Close more deals.

Want a deep-dive demo? Schedule time here.


Add and import content

We make it easy to add or link to your existing marketing and sales collateral.


Invite admins and users

Invite marketers, product marketers, sales enablement admins, and sales reps and control access levels, or just get started on your own.


Install the Browser Extension

Add the Content Camel Chrome Extension or the Microsoft Edge Extension, the fastest way to have access to your content everywhere.