https://www.contentcamel.io/tags/channel-prioritization/Recent content in Channel Prioritization on Content CamelHugoenSat, 19 Sep 2026 22:19:48 -0700https://www.contentcamel.io/blog/channel-scorecard-free-marketing-channel-prioritization-tool/Fri, 18 Sep 2026 09:00:00 -0800https://www.contentcamel.io/blog/channel-scorecard-free-marketing-channel-prioritization-tool/<h2 id="the-spreadsheet-that-only-one-person-understands">The spreadsheet that only one person understands</h2> <p>Your team has a channel list. Reach, some past campaigns, a gut feeling about events. Someone opens a spreadsheet, adds a column for &ldquo;effort,&rdquo; maybe one for &ldquo;cost,&rdquo; and types numbers into cells until a sort order shows up. Everyone nods in the meeting. Nobody quite remembers why sponsorships scored where they did, and the header row with the actual weights belongs to whoever built the thing.</p>