Dave-Shanley

PathFactory Alternative 2026: Experience vs Management

Acquisition uncertainty. PathFactory was acquired by Uberflip’s parent company in 2024. Like …

Mar 13, 20264 min read

Platform acquisition uncertainty. Uberflip was acquired as …

Mar 13, 20265 min read

Here’s a question: how does your sales team decide what content to send a prospect?

I’ve asked this to hundreds of marketing leaders. The …

Mar 4, 20266 min read

I bet you already know which assets your sales team reaches for. It’s the same 3-5 “safe” picks – the main deck, that one case …

Mar 4, 20266 min read

Here’s a scenario I hear about all the time:

Your marketing team spent three months evaluating sales enablement platforms. You picked Seismic …

Mar 3, 202610 min read

On February 12, 2026, Highspot and Seismic – the two biggest names in enterprise sales enablement – announced they’re merging. The …

Mar 3, 20267 min read

You spent weeks getting your homepage redesign shipped. The design is clean, the layout is …

Feb 27, 20265 min read

In a world overflowing with options, it’s easy to get caught up in the race to add more features, more bells and whistles. But let’s pause for a …

Sep 13, 20244 min read

We were going to kickoff this newsletter with an exploration of AI hype and haters – all the bad press lately – and review the Hype Cycle …

Jun 20, 20245 min read

Typically, it’s really difficult to …

Jun 17, 20245 min read