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Deep dive insights from sales enablement to content marketing.


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    Confluence Wiki Alternative for Marketing and Sales

    Confluence: A Corporate Wiki Confluence is a corporate wiki that definitely brings heightened collaboration to teams and some marketing and sales teams are using Confluence for sales content management and sales playbooks. Maybe that’s you and your team? If so, that means with Confluence you can bring your entire team together on one platform to access any specific piece of information and manage projects. It increases transparency across the organization for all ongoing projects, daily activities, and resources vital to your business.

    How to create shortlinks for sales docs

    Your sales documents help you convert your leads into customers 🎉🙌 They do, right? Of course! You can easily prove it by measuring which documents are used most by your sales team, which ones your prospects open and read, and… Umm, you are tracking them… aren’t you? OK, whether you track them or not, don’t worry. You’re in the right place now, because we’re reviewing how you can analyze usage by creating short links to track your sales documents.

    What Sales Enablement tools should you have in your sales stack?

    Your sales stack can make or break your business! Every business needs a sales enablement strategy to empower their sales teams with top sales enablement tools. Great tools automate most of the manual processes and make sure that the reps are focused on doing what they know best, and that’s selling! With the right sales enablement tools, you can empower your reps with a sales stack that can accelerate sales, improve buyer experiences, and (of course!

    Ultimate Sales & Marketing Templates Guide

    Great marketing is all about finding the right balance between unique, compelling messaging and creating a consistent brand. Constantly striving to deliver both unique messaging that will resonate with your target audience and also a repeatable, adaptable framework from which to build those messages is tough. That’s where the best marketing templates and sales templates can be a game changer. But you can’t just use any template. Creating templates for messages that you plan to send to every prospect may save you time, but if they never even open your message, your time is wasted.

    Discover sales playbook insights from 3 sales leaders

    The sales landscape is always one of rapid adjustment. As markets, trends, and new tools continue to develop, sales methods evolve right alongside them. And we bet you’re always looking to reinforce your competitive advantage. Well, having a sales playbook is essential to growing and scaling your sales efforts to maintain that advantage. But how do you make a sales playbook? To extract some key sales strategy insights, we did some digging to see what 3 sales management experts highlighted as they developed their winning sales playbooks.

    How to create a one pager for Sales (and everyone else)

    If an elevator pitch is the essential distillation of a 20 or 45 minute presentation, a one-pager is the same but for your library of product marketing materials. If you haven’t produced any one pagers yet, you are missing a basic tool from your sales toolkit. If you’re expanding on your existing resources, there’s always an opportunity to build one-sheet that’s just a little bit better. A one-pager is a bit of a paradox - seemingly simple, but ultimately it’s the product of careful choices and thorough editing.

    Pricing Strategy and Pricing Models - Optimizing Sales

    Pricing is your biggest lever that you probably spend the least amount of time testing and optimizing. I totally understand why – pricing is difficult to change (even when you’re small and especially when you are large), and you have to deal with complex questions of involving existing customers and even prospects in your pipeline. But having a pricing strategy that you manage like your product roadmap has outsized rewards.

    Wrangle your content. Drop the Drive.

    Bring your content together in one place, enable your sales team to have better conversations with prospects, prove the impact of content marketing and close more deals.



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